What Is Article Marketing?

July 15, 2008

Article marketing is an effective form of website advertising and promotion that involves writing and submitting articles related to your website niche topic. There are many places that you can submit your articles to including forums, other blogs, article directories and ezines. You benefit by having a resource box at the end of the article which contains a description and a link to your website.

What are the benefits of article marketing?

You receive back links to your site when you submit articles. If people publish the articles on their site then you can potentially gain hundreds of back links. You also benefit from increase website traffic as people click through to your site from the resource box. The final yet possibly most important benefit of article marketing is establishing yourself as an expert in your niche.

Article Tips

Writing a good article takes practice but you don’t need to be a professional writer to make article marketing a success for you. To write a good article you need to conduct some sort of research into the topic. It is little use to rehash existing articles; instead you should aim for originality and a new slant upon your topic. If you are aiming to promote a product then do it in a subtle way rather than using hype as many article directories refuse articles which are self-promotional.

Where To Submit Your Articles

There are many great article directory sites including:
Ezinearticles.com
Goarticles.com
Articlecity.com
iSnare.com
Articlesbase.com

By submitting your article to highly trafficked and high ranking article directories you are receiving direct benefits from those established websites.

How Many Articles?

Some authors at the above directories have submitted many thousands of articles whilst others have only submitted a handful. Ideally you should submit as many articles as you can possibly write or afford to outsource. Over time your website will reap the benefits of article marketing and this will remain long into the future.

Posted in Article Marketing